| Understanding this success principle is recognizing that | | | | Your parents had to love you, other people don't |
| no one achieves success without other people. One | | | | have to even like you. Yet you need people to like |
| way or another you will need other people to | | | | you in order for them to buy you. People like people |
| achieve success. Getting the help of other people | | | | who help them better than anyone else. How can |
| requires that those people buy you. It doesn't matter | | | | you help the people who know you, and that you |
| if you're interviewing for a job, asking for someone's | | | | want to work with? This help must be given with no |
| vote, or selling a service to someone; each | | | | strings attached, or your simply manipulating people. |
| circumstance requires other people buying you. | | | | You don't like to be manipulated and neither does |
| Even though you may cringe at the thought of being | | | | anyone else. When you try to manipulate people you |
| a sales person realize everyone is a sales person and | | | | blow your chances for having people trust you and |
| so are you, your success depends on your ability to | | | | that is the next key element in this success principle. |
| do it well. You've been selling since you were a little | | | | People like to buy from people they can trust. You |
| kid. Remember how you would sell your Mom and | | | | trust people who put your needs ahead of their own. |
| Dad on the idea of buying you something? You were | | | | When you demonstrate your understanding, and help |
| persistent and determined. At the time you didn't | | | | them to discover the best solution for them, people |
| understand you were selling and your parents | | | | will trust you because they know you aren't just |
| discouraged this behavior. Yet if you ever want to | | | | looking out for number 1. Earning the trust of others |
| succeed at anything you have to be able to sell | | | | is a huge part of selling yourself and implementing this |
| yourself. Your ability to sell yourself begins with the | | | | success principle. |
| people you want to sell to, knowing who you are. | | | | When people buy you they empower you. They |
| Don't you like to buy things from people you know | | | | empower you to help them. They empower you to |
| rather than a complete stranger? Most people do. | | | | reach out to other people like them. They empower |
| Being able to utilize this success principle starts with | | | | you to grow and expand and achieve success. You |
| helping the people you want to buy from you to | | | | have to earn empowerment from others, but the |
| know you. | | | | rewards are well worth the effort. |