| A career coach could be simply defined your job | | | | - You could write and distribute press releases locally |
| seeking partner. A career coach could be a career | | | | or online which could include stories with ideas and |
| management coach, who helps you in managing your | | | | advice which have worked for students and people in |
| career or a career marketing coach, who helps you | | | | general with their career problems. |
| build contacts, posts your resumes, tries to find the | | | | Equipment needed: |
| best jobs for you and helps you secure the best | | | | Typical home personal computer with database |
| jobs. He basically tries to market you effectively in | | | | software, word processing software and access to |
| the job market. | | | | research sites through internet. |
| Investment: | | | | Income potential: |
| Start-up costs could be around $3000 with website | | | | Billing at the average of $100 per hour, working |
| hosting, a computer and other promotional materials | | | | part-time you would earn from $8,000 and up. |
| included. | | | | Full-time would be from $16,000 and up if you |
| Financing sources: | | | | charged the industry average of $100 per hour. |
| - Banks are forefront in providing start up loans | | | | Target market: |
| - Business loans from the government | | | | There is a big market where there are a lot of |
| - Business organizations which will consider your | | | | people who are at a crossroads in their career. There |
| initiative and possibly give you start up loans. | | | | are lot of teenagers and young people who make |
| - Loans from government sponsored self | | | | wrong career decisions without introspecting |
| employment programs are helpful to start up as well | | | | themselves and making a decision based on peer |
| as develop your skills as a career coach. | | | | pressure and the 'trends' in the job market. A person |
| - Loans from venture capitalists and angel investors | | | | who changes his or her career goals for whatever |
| are also effective. Both will help you financially but | | | | reason and is now uncertain about the ways to |
| expect a higher rate of return. The angel investor is | | | | achieve success in that field, would need the services |
| personally interested in the growth of your business. | | | | of a career coach. There are a lot of people who |
| Pricing guidelines for service: | | | | need support and motivation at every stage of their |
| In today's competitive job market, you have to price | | | | career be it an interview or during a promotion. Job |
| your service effectively be it career marketing or | | | | search is a billion dollar industry. |
| career management. Career coaches bill by the hour. | | | | Success tips: |
| Charges range from $50 to $200 an hour with an | | | | There are a lot of career coaches out there. To be |
| average of $100-150. | | | | different, upgrade your skills and focus on the entire |
| Advertising and Marketing Methods and Tips: | | | | personality development of the student or the |
| - You can advertise in regional or national newspapers | | | | person seeking career coaching. Groom him or her in |
| and even post ads in colleges and universities. | | | | etiquette, presentation and communication skills as |
| - You could promote your 'career coaching' in social | | | | well. Even if you charge a little bit extra, the person |
| clubs, parties, get-togethers. | | | | seeking your help will hugely benefit from your |
| - You could print and distribute your business cards. | | | | invaluable guidance. |